In recent years, Apple has become a more cautious company. Maybe even a more boring one. It’s evolved from producing world-changing tech products to selling cloud-based services that run on more than a billion Apple devices active in the wild.

This year, Apple proved masterful at staying out of the way of powerful external forces such as the techlash and the trade war. Serious self-inflicted wounds akin to the “antennagate” and Apple Maps V.1 of yesteryear were minimal. So writing about what the company got right and wrong is mostly an exercise in calling out areas where it performed beyond expectations—both in its product and its policy moves—and where it didn’t go nearly far enough when it could have.

Here’s what Apple got right and wrong in 2019.

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Source: https://www.fastcompany.com/